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Nicole Kholodnov

VP of Clinical Operations • New York

Nicole Kholodnov is the VP of Clinical Operations at Parsley Health, where she heads clinical operations, as well as membership experience and revenue planning. Prior to joining Parsley Health, Nicole oversaw Clinical Operations at Oscar Health, a venture-backed startup operating in 6 states using technology to simplify health insurance. As a founding member of the Care Delivery vertical, she set up and oversaw operations for Oscar’s primary care practice, the Oscar Center, and virtual tele-health offering in-house. In a previous role, Nicole built and scaled the team responsible for determining insurance products’ coverage and corresponding claims adjudication. Before Oscar, Nicole was a senior management consultant at Oliver Wyman, working primarily in their health and life sciences practice. Nicole is a graduate of Harvard University. In her spare time, Nicole enjoys running (first marathon, NYC 2017!), spending time outdoors (hiking, skiing, biking), reading medical case studies, and all things pasta.

Frequently asked questions

Can Parsley Health be my primary care physician?

We are considered a primary care practice, so we treat all conditions that a primary care doctor would. We are not specialists. However, if you need to see an OBGYN, cardiologist, or surgeon, for example, you will be referred appropriately. The costs associated with the services provided by specialists or any other healthcare provider outside of Parsley Health are not covered by your Parsley Health membership. Beyond visits, the primary mode of communication with our care team is messaging. We answer quickly during the week (within 24 - 48 hours) and always have a doctor on call to address urgent issues on weekends and holidays. We are often able to take care of acute issues without the need for a visit. A few points to remember about your Parsley Health membership: 1. We do not take insurance. However, we can provide paperwork for you to submit for out-of-network reimbursement from your insurance. You can also pay for your membership using FSA/HSA dollars. 2. We are not available for same-day emergency appointments. 3. If you have a medical emergency, we recommend that you visit urgent care or an ER.

Is Parsley Health covered by insurance?

We do not accept any form of insurance. Parsley Health is classified as a primary care practice, but insurance companies don’t recognize our membership model. After each medical visit, a lab manager can provide a superbill that you can submit to insurance for out-of-network reimbursement. Many members choose to pay for their plans using FSA/HSA dollars.

What is included with my plan?

What’s Included: Doctor’s visit(s) Health coaching visit(s) Online billing and scheduling Unlimited messaging with your care team through an online patient portal (Parsley Membership only) Prescriptions for medications and supplements (Parsley Membership only) In addition to our services, you’ll have access to: Our online supplement store at a discounted price Members-only events Exclusive access to and deals from our wellness partners - our favorite places to sweat, stretch, zen, and shop!

Do I need health insurance if I have a Parsley Health membership?

A Parsley Health membership does not replace health insurance. We advise all members to maintain a separate health insurance plan of their choosing. For blood work, insurance frequently offers full coverage. Please also note that the Affordable Care Act (Obamacare) includes a requirement that all U.S. citizens purchase health insurance. A Parsley Health membership does not meet this requirement.

Is testing included in my membership fee? What costs can I expect to see?

Your doctor will work with you to customize testing orders based on your health needs and personal preferences. Costs for blood work and specialty tests are not included in the membership price. Blood work is usually covered by insurance. Specialty tests range in cost from $100 - $350. These tests, however, are completely optional.

What types of diagnostic testing does Parsley Health perform?

We offer both standard blood work and in-depth specialty testing to help construct a comprehensive picture of your health and better inform treatment. A personalized testing plan will be recommended by your doctor. All tests, however, are optional. Some of our most frequently prescribed specialty tests assess allergies, cortisol, genetics, microbiome health, and toxic metal levels.

Find out if Parsley Health is perfect for you. Schedule a free call with one of our health care advisors.

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